This much I know, but posting on Youtube, Fb and Twitter is what gets every single RS remake busted, every time! The major stock holders, or CEO's if you will, all have cocktails together and belong to the same club. My opinion, I think it's crazy to use those medias.
If everyone tells one or two friends, and they tell one or two, so on, we'll build a nice member base. It may be a little slower, but we draw less attention, and we just may get some of the 'cream of the crop' players. Again, just my opinion.